Privacy Policy

Information We Collect

Trade Max collects the following types of personal information when you use our services:

Personal Contact Information:

• First name and last name
• Email address
• Telephone number

Vehicle Information (When Selling Your Car to Us):

• Vehicle Identification Number (VIN)
• Year, make, and model
• Mileage (kilometers/miles)
• Vehicle condition and description

Vehicle Search Information (When We Find a Car for You):

• Type of vehicle you’re looking for
• Budget range and price preferences
• Desired features and specifications

Automatically Collected Data:

• IP address and device information
• Browser type and operating system
• Pages visited and time spent on our website
• Referral source and navigation patterns

How We Use Your Information

Trade Max uses your personal information for the following purposes:

• Service Delivery: To provide auto broker services, evaluate vehicles, and facilitate car purchases or sales
• Communication: To contact you regarding your inquiries, service requests, and vehicle transactions
• Vehicle Sourcing: To search for and identify vehicles that match your preferences and budget
• Valuation: To provide accurate vehicle appraisals and competitive offers for your car
• Customer Support: To respond to your questions, provide assistance, and resolve any issues
• Legal Compliance: To comply with applicable laws, regulations, and legal processes
• Website Improvement: To analyze website usage and improve our services and user experience

Information Sharing and Disclosure

Trade Max does NOT sell, rent, or share your personal information with third parties for their marketing purposes.

We keep your information private and only use it internally to provide our services. We may disclose information only in the following limited circumstances:

• Legal Requirements: When required by law, court order, or government regulation
• Business Protection: To protect our legal rights, property, or safety, or that of our customers
• With Your Consent: When you explicitly authorize us to share specific information

Data Security

Trade Max implements industry-standard security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. Our security practices include:

• Secure SSL/TLS encryption for data transmission
• Restricted access to personal information by authorized personnel only
• Regular security audits and updates to our systems
• Secure storage of physical and electronic records

While we strive to protect your information, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security but are committed to protecting your data to the best of our ability.

Your California Privacy Rights (CCPA)

Under the California Consumer Privacy Act (CCPA), California residents have specific rights regarding their personal information:

• Right to Know: You can request information about the personal data we’ve collected about you in the past 12 months
• Right to Delete: You can request deletion of your personal information, subject to certain exceptions
• Right to Opt-Out: You have the right to opt-out of the sale of personal information (Note: Trade Max does not sell personal information)
• Right to Non-Discrimination: You will not receive discriminatory treatment for exercising your CCPA rights

To exercise these rights, please contact us using the information provided in the “Contact Us” section below.

Telephone and Email Communications

TCPA Compliance (Telephone Consumer Protection Act):

By providing your telephone number, you consent to receive calls and text messages from Trade Max regarding your service inquiries. You may opt-out at any time by informing us during the call or by contacting us directly.

CAN-SPAM Act Compliance:

Trade Max complies with the CAN-SPAM Act for all email communications. Our emails include:

• Clear identification that the message is from Trade Max
• A valid physical postal address
• Clear opt-out instructions in every email
• Prompt processing of opt-out requests (within 10 business days)

To unsubscribe from our emails, click the “unsubscribe” link at the bottom of any email or contact us directly.

Cookies and Tracking Technologies

Trade Max uses cookies and similar tracking technologies to enhance your browsing experience and analyze website traffic. Cookies are small text files stored on your device that help us:

• Remember your preferences and settings
• Understand how you use our website
• Improve website functionality and performance
• Provide relevant content and services

You can control cookies through your browser settings. Disabling cookies may affect your ability to use certain features of our website.

Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce our agreements. Typically, we retain customer information for up to 7 years for business and legal compliance purposes.

Children’s Privacy

Trade Max does not knowingly collect personal information from individuals under 18 years of age. Our services are intended for adults only. If we become aware that we have collected information from a minor, we will take steps to delete that information promptly.

Changes to This Privacy Policy

Trade Max may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will post the updated policy on this page with a new “Last Updated” date. We encourage you to review this policy periodically to stay informed about how we protect your information.